Philadelphia partner Ken Murphy will speak at an upcoming American Conference Institute event “Products Liability Boot Camp for Life Sciences.” The event will feature a faculty of products liability defense lawyers sharing their insights on how particular actions and strategies can help overcome litigation risks facing the industry. Ken, vice-chair of the Products Liability and Mass Tort Practice Group, will co-present on the topic of “Navigating Potential Products Liability Risks When Engaging in Advertising and Other Forms of Communication.” The presentation will include insights into: explaining plaintiff theories based on over-promotion and negligent marketing; assessing how off-label issues can arise in products liability litigation; measuring the level of risks for different types of product claims by manufacturers; and determining what information to disseminate and what to withhold in light of its potential use against you.